Gayle Lemke
Client Profile
Gayle Lemke is a doula, prenatal yoga teacher, and childbirth educator/advocate based in Brooklyn, New York. Her mission is to empower women and partners toward their best possible experience during pregnancy, birth, and beyond.
Project Overview
Gayle came to me ready to create a polished online presence that reflects her deep knowledge and experience as a childbirth expert. I translated her vision into a simple, clean, modern website that not only conveys her professionalism but also gives the visitor the same energy you feel in her presence: a sense of clarity, calm, and spiritual connection. The warm yet soothing color palette of baby blue and dark brown, the font pairing of Freight Display and Freight Sans with a perfect blend of polish and friendliness, curated stock photography and ample white space, all work together to create this effect.
Services provided
Brand & content strategy
Custom Squarespace website redesign
Wordmark logo design
Photo Credits
Rachel Bradley, Alex Pasarelu, Freestocks
“Rieko patiently guided me in clarifying my rebrand vision, then applied her elegant, modern design sense to create a potent and articulate online presence that has profoundly helped me grow my small business.”
Gayle Lemke
Doula, prenatal yoga teacher, childbirth educator
*The site is maintained by the client and may not reflect my work.